Understanding Audiences through Blogging #AuthorToolbox

Every writer starts out as a reader, learning how to write through the stories they themselves enjoy. But if publication is your goal, crafting a good story is only the first step. Next comes earning your audience. Whether you choose the traditional route of agents and publishers, or choose self-publication, you still have to convince a complete stranger to spend time reading your work. And the reality is many readers have no idea what that is like.

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